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52nd Ronald Henderson Symposium- ” The Realities of Patient Care in the Connected Age of Social Media” – December 13, 2019

December 13 @ 8:00 AM - 4:00 PM

Free – $300.00
Rochester Regional Health
Outlet: RGH HENDERSON AND WNY TEACHING DAY

RONALD HENDERSON SYMPOSIUM

“The Realities of Patient Care in the Connected Age of Social Media”

 

Date: December 13th, 2019

Time: 8 am to 4 pm –  8 am Registration – 8:30 am Start

Location: Twig Auditorium  
                1425 Portland Ave 
                Rochester NY 14621

( Please take elevator to Lobby level and follow the hall to the right. Entrance to auditorium will be at the top of stair well to the left)

CME Credits: 6

Brochure: 7th district website info for RONALD HENDERSON 2019 word document

Parking :  Convenient Parking is available in the hospital parking garage off of Portland Avenue.  Parking Will be validated)

 

Pricing :
Dentist- $300
Auxiliary Staff – $135
Residents – $60
RGH Dental attending staff and U of R Residents are Free.

Guest Speaker : Jesse Miller MA. PgDip

MORNING – 90 Minutes

Introduction to Social Media Communications:

  • Social Media and Dentistry – Realities and Emerging Best-Practices
  • Overview of social media platforms and Internet culture
  • Known issues in Dental-world surrounding social media use and abuse
  • Discussion of how and when social media can be used to promote practice
  • Foundational media-literacy discussion with hands on walk-through including roundtable of current use by participating dentists

 

BREAK – 15 minutes

MID-MORNING -90 Minutes

Social Media Risk

Assessments:

  • Managing Dental Practice Communications and Establishing Policy for Patients and Staff
  • Practice Management – how to risk-assess using social media
  • Exploring policy to mitigate emerging communication issues with staff and patients
  • Understanding current communication expectations – specific to state/federal regulations

 

LUNCH – 60 Minutes

AFTERNOON – 60 Minutes

Brand Management & Addressing Professional vs. Personal Social Sharing:

  • Using Social Media to engage dental practice brand
  • Template Policy development for participants with policy suggestions and recommendations for practice management
  • Educating staff about social media best practices and understanding the needs/ risks of personal communications in the workplace.

 

BREAK – 15 minutes

CLOSING – 90 Minutes

Policy Review and Human Resources Best-Practices:

  • Finalize policies for both staff and patient communications
  • Discuss concerns about online representations of dental practice online from both staff and patients
  • Closing notes on sourced examples
  • Closing Q&A

 

 

Education contact: Christina Rossi  Christina.Rossi@rochesterregional.org

Details

Date:
December 13
Time:
8:00 AM - 4:00 PM
Cost:
Free – $300.00
Event Categories:
,

Venue

RGH TWIG Auditorium
1425 Portland Ave
Rochester, NY 14621 United States
+ Google Map

Tickets

79 available
Dentist- 52nd Ronald Henderson Symposium- " The Realities of Patient Care in the Connected Age of Social Media" - December 13, 2019$300.00
79 available
Auxiliary Staff - 52nd Ronald Henderson Symposium- " The Realities of Patient Care in the Connected Age of Social Media" - December 13, 2019$135.00
79 available
Resident- 52nd Ronald Henderson Symposium- " The Realities of Patient Care in the Connected Age of Social Media" - December 13, 2019$60.00
79 available
U of R Dental Resident - 52nd Ronald Henderson Symposium- " The Realities of Patient Care in the Connected Age of Social Media" - December 13, 2019$0.00
79 available
RGH Dental Attending Staff - 52nd Ronald Henderson Symposium- " The Realities of Patient Care in the Connected Age of Social Media" - December 13, 2019$0.00